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Tip: How to write compelling blog posts



Video Demo: how to create a blog

Creating a news story / blog


Click on the + button

  • Click on the + button located on the right-hand side of the screen.


Create a blog post

  • Make sure the space selected is for the correct space depending on the Division/Office/MEA
  • Select Blog post
  • Click Create

Confirm that you are about to create a news story / blog and not a page, ensure that once you have clicked on create you are able to see the following







TIPS:

  1. Write a compelling title with a few words, avoiding acronyms.
  2. In the text, write clear and short sentences. Summarize the report findings. If possible, add quotes of colleagues who contributed for the publication telling about its importance and relevance to implement UNEP’s mandate.


Add Labels

1. Click on the Additional information for this blog post to get a drop down.

2. Enter the assigned labels by clicking on the tag icon.

Note

  1. You need to add the label: hq_news so the blog post is displayed on the landing page. If you are a regional office, you don't need to add a label to appear in the home page.

Add image

Select  a high-quality picture so your blog post gets higher visibility, and it is suitable to appear in the landing page. (see screenshot below)

Save and publish

  1. Click on save additional information (see screenshot below)

2. Click on Publish (bottom right corner)



Before you publish checklist


  • Each story should have a heading/title without acronyms
  • Each story requires a teaser image
  • Each story requires labels as this determines where it will appear. For the landing page you will use: hq_news. If you are regional office, you won't need to use a label.
  • No labels